2025] A complete explanation of the 55 most popular souvenirs and “fashionable and sophisticated” items that can only be purchased in Okinawa, including where to buy them!

One of the most fun parts of a trip to Okinawa is choosing souvenirs! Whether it is a gift for friends and family or a treat for yourself, you want to get something unique to Okinawa.

Okinawa Souvenirs

From souvenirs available at Kokusai-dori Avenue, Naha Airport, and supermarkets to those available by mail order, here is a selection of the latest Okinawa limited edition souvenirs for the year 2025.

The wide range of items covered, from sweets to classic chinsuko and sweets made from beni imo (red sweet potato), must be checked out before your trip to Okinawa!

→Okinawa Click here for stylish and sophisticated Okinawan souvenirs

もくじ

Sweets and Confectionery: Okinawa’s Most Recommended and Popular Standard Souvenirs

1. Okinawa maca n

Okinawa Souvenir - Okinawa Maca N

Feature: Macarons with a cute design depicting the word “no”. The cream made with Okinawan caramel is superb.
Price: Assorted 5 pieces 1,350 yen (tax included)
Where to buy: Leonidas Chocolat & Cafe Okinawa Tenkyu Store

Here’s how to choose a rental car that won’t fail on your trip to Okinawa

2. Shisa cookies

Okinawa Souvenirs

Feature: Shortbread cookies featuring the auspicious Shisa. You can enjoy 8 different flavors made with Okinawan ingredients.
Price: Assorted 8 cookies 1,080 yen (tax included)
Where to buy: Shisa Cookie Kokusai-dori Main Store

Here’s how to choose a rental car that won’t fail on your trip to Okinawa

Stylish and sophisticated Okinawa souvenirs are introduced here Introduced here

From the finest resort hotels to family-friendly hotels! Thorough information on how to book the best deals!

In this issue, we will introduce you to travel sites that are easy to compare so that you can get the best deals on hotels for your special trip. Each site offers limited time discounts and special offers, and depending on the season, you may have the chance to stay at a top resort hotel for up to 20% off! We hope you will take advantage of them.

3. fukugi

Okinawa Souvenirs

Characteristics: Baumkuchen made with brown sugar and red potatoes from Okinawa. You can enjoy its soft and moist texture.
Price: Fukugi-M 1,980 yen (tax included)
Where to buy: Kokusai-dori Store, Naha Airport Store, FUKUGIYA CAFÉ
Official website: Fukugiya

Here’s how to choose a rental car that won’t fail on your trip to Okinawa

4 . Thick raw mango pudding

Okinawa Souvenirs

Characteristics: A luxurious pudding made with ripe Okinawan mangoes. The coconut sauce is a perfect match.
Price: 3,980 yen (tax included) for 6 pieces
Where to buy: Patisserie Kyasushi stores, Naha Airport

created by Rinker
株式会社 ハッピーフィールド
¥5,530 (2025/01/25 18:27:46時点 Amazon調べ-詳細)

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5 . pound cake

Okinawa Souvenirs

Characteristics: A colorful and photogenic pound cake richly decorated with nuts and fruits.
Price: 1,512 yen (tax included) for 4 cakes
Where to buy: Mellow Witch stores, Naha Airport

created by Rinker
¥6,680 (2025/01/25 21:53:24時点 楽天市場調べ-詳細)

Here’s how to choose a rental car that won’t fail on your trip to Okinawa

6 . Potato chip chocolate (Ishigaki salt)

Okinawa Souvenirs

Characteristics: Potato chips made with Ishigaki Island salt and coated with chocolate. The perfect balance of sweetness and saltiness can be enjoyed.
Price: 864 yen (tax included)
Where to buy: Stores at airports and tourist attractions throughout Okinawa

created by Rinker
ROYCE'(ロイズ)
¥1,400 (2025/01/25 12:57:32時点 Amazon調べ-詳細)

Click here for a special feature on items that will make you feel like you are in Okinawa at home!

How to choose a car rental without making mistakes! Thorough explanation!

Car Rental
Be careful with cheap rental cars…
A rental car is essential to fully enjoy sightseeing in Okinawa. However, there are several points to consider when choosing a rental car company.

7 . Bitter melon stir-fry chips

Okinawa Souvenirs

Feature: Chips that reproduce the taste of bitter melon stir-fry. The bitter taste of the bitter melon is just right, making it easy for even children to eat.
Price: 162 yen per bag (tax included)
Where to buy: Airport kiosks, souvenir stores, etc.

Stylish and sophisticated Okinawa souvenirs are introduced here! Introduced here!

8 .Okinawa Menbei Rafty & Shikwasa Flavor

Okinawa Souvenirs

Characteristics: Menbei is a menbei only available in Okinawa. It is flavored with rafte and shikwasa (Okinawan citrus fruit).
Price: 2 sheets x 8 bags 864 yen (tax included)
Where to buy: Airport kiosks, souvenir stores, etc.

Click here for a special feature on items that will make you feel like you are in Okinawa at home!

From the finest resort hotels to family-friendly hotels! Thorough information on how to book the best deals!

In this issue, we will introduce you to travel sites that are easy to compare so that you can get the best deals on hotels for your special trip. Each site offers limited time discounts and special offers, and depending on the season, you may have the chance to stay at a top resort hotel for up to 20% off! We hope you will take advantage of them.

9 . Yashima brown sugar

Okinawa Souvenirs

Characteristics: A product that allows you to enjoy a comparison of brown sugar produced on the eight islands of Okinawa. You can taste the individuality of each island.
Price: 800 yen (tax included) for 160g
Where to buy: Naha Airport Brown Sugar Shop

created by Rinker
沖縄県黒砂糖協同組合
¥1,080 (2025/01/25 18:05:07時点 Amazon調べ-詳細)

Stylish and sophisticated Okinawa souvenirs are introduced here! Introduced here!

10 . Ajikame

Okinawa Souvenirs

Characteristics: A small candy shaped like a turtle’s shell. The sweet taste of sugar and soy sauce makes them a perfect snack.
Price: 90g 129 yen (tax included)
Where to buy: Tamaki Seika

created by Rinker
玉木製菓
¥3,150 (2025/01/25 18:05:08時点 Amazon調べ-詳細)

11 . red sweet potato tart

Okinawa Souvenirs

Characteristics: Made from 100% red potatoes grown in Okinawa. No preservatives or coloring agents are used.
Price: 972 yen (tax included) for 6 pieces
Where to buy: Gokashi Goten stores

created by Rinker
御菓子御殿
¥1,620 (2025/01/25 18:05:08時点 Amazon調べ-詳細)

Click here for a special feature on items that will make you feel like you are in Okinawa at home!

How to choose a car rental without making mistakes! Thorough explanation!

Car Rental
Be careful with cheap rental cars…
A rental car is essential to fully enjoy sightseeing in Okinawa. However, there are several points to consider when choosing a rental car company.

12 . Brown sugar canele

Okinawa Souvenirs

Characteristics: Canulé made with brown sugar from Ryoma Island, available in 10 flavors, selected as one of the “Top 10 Okinawa Souvenirs by JAL’s CAs” for three consecutive years.

Price: 10 pieces, 1,950 yen (tax included)
Where to buy: Houkihoshi stores, Naha Airport
Official website: Houkihoshi Brown Sugar Kanule

Here’s how to choose a rental car that won’t fail on your trip to Okinawa

13 . Aragaki Chinsuko

Okinawa Souvenirs

Characteristics: A traditional confectionery that has been around since the days of the Ryukyu Dynasty. The sweetness is moderate and goes well with tea or coffee.
Price: 1,250 yen (tax not included) for 18 bags
Where to buy: Airport kiosks, souvenir stores, etc.

created by Rinker
新垣菓子店
¥3,685 (2025/01/25 18:07:20時点 Amazon調べ-詳細)

14 . Island red pepper shrimp crackers

Okinawa Souvenirs

Characteristics: The flavor of the prawns and the spiciness of the island peppers are a perfect match. It goes great with sake.
Price: 1,188 yen (tax included)
Where to buy: Airport kiosks, souvenir stores, etc.

created by Rinker
南風堂
¥1,800 (2025/01/25 18:14:47時点 Amazon調べ-詳細)

From the finest resort hotels to family-friendly hotels! Thorough information on how to book the best deals!

In this issue, we will introduce you to travel sites that are easy to compare so that you can get the best deals on hotels for your special trip. Each site offers limited time discounts and special offers, and depending on the season, you may have the chance to stay at a top resort hotel for up to 20% off! We hope you will take advantage of them.

15 . MAKUKURU Old Sake Awamori, Ten-Year-Old Sake Awamori BONBON Chocolat

Okinawa Souvenirs

Feature: Bonbon chocolates for adults made with Awamori, an old Okinawa liquor. The mellow flavor is appealing.
Price: 10 pieces, 3,240 yen (tax included)
Where to buy: Airport kiosks, souvenir stores, etc.

created by Rinker
ファッションキャンディ
¥4,308 (2025/01/25 18:14:47時点 Amazon調べ-詳細)

16 . Pineapple Cake Premium

Okinawa Souvenirs

Characteristics: The No. 1 most popular product sold at Nago Pineapple Park. The cake is richly flavored with ripe fruit juice and pulp.
Price: 1,890 yen (including tax) for 8 pieces
Where to buy: Nago Pineapple Park

Here’s how to choose a rental car that won’t fail on your trip to Okinawa

Stylish and sophisticated Okinawa souvenirs are introduced here! Introduced here!

17 . Jagarico Taco Rice Flavor

Okinawa Souvenirs

Characteristics: Jagarico is a reproduction of taco rice, which originated in Okinawa. You can enjoy the Mexican flavor.
Price: 160g (20g x 8) 997 yen (tax included)
Where to buy: Airport kiosks, souvenir stores, etc.

created by Rinker
じゃがりこ
¥1,512 (2025/01/25 18:27:47時点 Amazon調べ-詳細)

It’s about time I had some Okinawan soba!

How to choose a car rental without making mistakes! Thorough explanation!

Car Rental
Be careful with cheap rental cars…
A rental car is essential to fully enjoy sightseeing in Okinawa. However, there are several points to consider when choosing a rental car company.

18 . Red Potato & Milk Chocolate Cookies

Okinawa Souvenirs

Feature: GODIVA’s Okinawa limited edition cookies. You can enjoy Langdosha cookies kneaded with red sweet potato powder.
Price: 1,404 yen (tax included)
Where to buy: Godiva AEON MALL Okinawa Lycam etc.

19 . kippan (tachibana cake)

Okinawa Souvenirs

Characteristics: A traditional confectionery that has been around since the days of the Ryukyu Dynasty. It is a kneaded confectionery made with Okinawan citrus fruits.
Price: Assortment, small box 3,000 yen (tax included)
Where to buy: Xyahana Kippan Store
Official website: Xyahana Kippan Store

Here’s how to choose a rental car that won’t fail on your trip to Okinawa

From the finest resort hotels to family-friendly hotels! Thorough information on how to book the best deals!

In this issue, we will introduce you to travel sites that are easy to compare so that you can get the best deals on hotels for your special trip. Each site offers limited time discounts and special offers, and depending on the season, you may have the chance to stay at a top resort hotel for up to 20% off! We hope you will take advantage of them.

20 . Snow Salt Sand

Okinawa Souvenirs

Feature: The most popular sweet using Miyakojima snow salt. The combination of milk chocolate and cookies is exquisite.
Price: 1,200 yen (tax included) for 6 pieces
Where to buy: Snow Salt Museum, Naha Airport, etc.

Click here for a special feature on items that will make you feel like you are in Okinawa at home!

21. Made in Pierre Hermé “Limited Edition Macarons

Okinawa Souvenirs

Characteristics: Limited edition macaroons featuring sweets made with pineapple from Ishigaki Island and shikwasa from Ogimi Village.
Price: Soft serve ice cream (eat in 935 yen/take out 918 yen), juice (eat in 715 yen/take out 702 yen)
Where to buy: Naha Airport Passenger Terminal Building International Flight Area 2F
Opening hours: 10:00-19:00
Official website: Made in Pierre Hermé

Here’s how to choose a rental car that won’t fail on your trip to Okinawa

22 . PUZO “Love Petit in Manhattan

Okinawa Souvenirs

Feature: A petite version of the popular “Manhattan’s Love” cheesecake. Only available at Naha Airport.
Where to buy: Naha Airport Domestic Passenger Terminal Bldg. 2F
Hours: 7:00 – 20:30
Official website: PUZO

Here’s how to choose a rental car that won’t fail on your trip to Okinawa

Stylish and sophisticated Okinawa souvenirs are introduced here! Introduced here!

23 . JAL Group “Red Potato Rare Cake Suri

Okinawa Souvenirs

Feature: A rare cake filled with red potatoes made to commemorate the Okinawa Summit, and ranked No. 1 souvenir for 21 consecutive years.
Where to buy: BLUE SKY Naha Airport Branch (Naha Airport Terminal 2F)
Hours: 6:30 – 20:30
Official website: Beni Imo Rare Cake Suri

24 . Gurukul concession stand “Sorajin Watagashi

Okinawa Souvenirs

Characteristics: “Sorajin Watagashi” is a Shikwasa-flavored meringue confectionery with a crunchy and fluffy texture. The visual image of the blue Okinawan sky is a distinctive feature of this product.
Where to buy: Naha Airport Domestic Passenger Terminal Bldg. 2F
Hours: 7:30 – 20:30

25 . Okinawa wet andagi

Okinawa Souvenirs

Characteristics: A moist andagie, popular as a souvenir from Okinawa.
Price: 1,296 yen (tax included)
Where to buy: Departure lobby #1

From the finest resort hotels to family-friendly hotels! Thorough information on how to book the best deals!

In this issue, we will introduce you to travel sites that are easy to compare so that you can get the best deals on hotels for your special trip. Each site offers limited time discounts and special offers, and depending on the season, you may have the chance to stay at a top resort hotel for up to 20% off! We hope you will take advantage of them.

26 . CHOCO BEE

Okinawa Souvenirs

Characteristics: Chocolate-filled baked goods.
Price: 1,296 yen (tax included)
Where to buy: Departure lobby 1 store, Gate 21 store, Gate 22 store

27. Okinawa Ham General Foods Corporation Sarter Andagi

Okinawa Souvenirs

Characteristics: The sata andagi is known throughout Japan as an Okinawan-style doughnut. Along with chinsuko, sataa andagi is one of Okinawa’s most popular deep-fried sweets. The word “sataa” means sugar and “andagui” means fried.
Price: 1,000 yen (tax included)
Where to buy: Stores at airports and tourist attractions throughout Okinawa

created by Rinker
沖縄ハム総合食品株式会社
¥460 (2025/01/25 18:27:47時点 Amazon調べ-詳細)

Stylish and sophisticated Okinawa souvenirs are introduced here! Introduced here!

28. Nanpudo “Snow Salt Chinsuko

Okinawa Souvenirs

Characteristics: Using Miyakojima snow salt, the traditional sweetness of this product is combined with a moderate saltiness for an elegant and rich flavor. Winner of three gold medals at the World Food Fair, it is a classic favorite.
Where to buy: Souvenir stores in Okinawa

created by Rinker
南風堂
¥1,480 (2025/01/26 01:27:33時点 Amazon調べ-詳細)

29. Calbee “Kata-Age Potato Deejimasan Asa Soba Flavor

Okinawa Souvenirs

Characteristics: Jointly developed by Calbee and junior high school students at Unna Junior High School in Onna Village! The new Okinawa-only “Aasa Soba Flavor” is an Okinawa soba (buckwheat noodle) flavor with the delicious taste of bonito broth and pork, with the added flavor of Aasa (Japanese bitter melon). The name comes from the Okinawan dialect “deejimasan,” meaning “very tasty. It is made from Onna-grown asa. Onna Village onna (Onna Village).
Where to buy: Onna no Eki Nakaikui Market

How to choose a car rental without making mistakes! Thorough explanation!

Car Rental
Be careful with cheap rental cars…
A rental car is essential to fully enjoy sightseeing in Okinawa. However, there are several points to consider when choosing a rental car company.

30. okiko “raw black candy seersucker all over the place”

Okinawa Souvenirs

Feature: A cute candy with a motif of “Shisa,” an Okinawan charmer to ward off evil spirits. The product is popular as a souvenir that can be enjoyed for its appearance as well, with the two textures of raw brown candy and Okinawan brown sugar.
Where to buy: Convenience stores and supermarkets in Okinawa Prefecture

Click here for a special feature on items that will make you feel like you are in Okinawa at home!

31. OHA Corte “Hirami Lemon Cake

Okinawa Souvenirs

Characteristics: A gem by OHA Corte, a bakery specializing in baked goods, it features a refreshing taste made with Shikwasa (Okinawa shikuwasa) produced in Ginoza Village. The “Traveling Tart Sandwich,” which can be enjoyed cold, is also recommended.
Where to buy: Naha Airport Domestic Passenger Terminal Bldg. 2F
Official website: OHACORTE

32. Jimmy’s “Muffin Set

Okinawa Souvenirs

Features: “Jimmy’s” can be seen with its retro orange logo in Naha Airport. Their long-selling muffin set comes in an assortment of eight different flavors, making it a perfect souvenir.
Where to buy: Naha Airport Domestic Passenger Terminal Bldg. 2F
Official website: Jimmy’s

33.TIMELESS CHOCOLATE “Okinawa Brown Sugar Chocolate

Okinawa Souvenirs

Characteristics: This special Okinawan chocolate is made from carefully selected cacao beans roasted in-house and combined with brown sugar made from pure sugarcane grown in Okinawa’s rich nature. Recommended for repeat customers who are tired of the standard souvenirs. Chai syrup is also popular.
Where to buy: 3-223 Miyagi, Chatan-cho, Nakagami-gun, Okinawa (about 5 minutes by car from Mihama American Village)
Official website: TIMELESS CHOCOLATE

Stylish and sophisticated Okinawa souvenirs are introduced here! Introduced here!

34. Fashion candy “Pa no financier

Okinawa Souvenirs

Characteristics: The financier is made with pineapple grown on Ishigaki Island, which gives it a moist texture and rich flavor. The yellow and white striped package with the word “Pa” on it is eye-catching.
Where to buy: Department Store Liubo JAL/ANA side kiosk
Price: 10 pieces per box, 1080 yen; 3 bags of 3 pieces, 378 yen

From the finest resort hotels to family-friendly hotels! Thorough information on how to book the best deals!

In this issue, we will introduce you to travel sites that are easy to compare so that you can get the best deals on hotels for your special trip. Each site offers limited time discounts and special offers, and depending on the season, you may have the chance to stay at a top resort hotel for up to 20% off! We hope you will take advantage of them.

35. Okashi Kobo Yomitan “Ea Chinsuko Beni Imo

Okinawa Souvenirs

Characteristics: A new type of chinsuko with a light and fluffy texture. Flavors such as red sweet potato, brown sugar, soybean flour, and salt are available. The crunchy texture like snowball cookies is also appealing.
Where to buy: Air Shop Ryukyu
Price: 432 yen per box of 16
Official website: Okashi Kobo Yomitan

Stylish and sophisticated Okinawa souvenirs are introduced here! Introduced here!

36. Blue Seal Ice Cream “Okinawa Ice Cream

Okinawa Souvenirs

Feature: Okinawa’s leading ice cream brand. You can enjoy a rich lineup of more than 30 varieties, including flavors unique to Okinawa such as red sweet potato, sugarcane, and shikwasa.
Where to buy: Stores and souvenir stores throughout Okinawa Prefecture

37. Sanya Honpo “Original Sarter Andagi

Okinawa Souvenirs

Characteristics: Sataa andagi is a popular Okinawan celebratory pastry. The eight flavors are available in an assortment.
Where to buy: Sanya Honpo main store, Onna no Eki, etc.
Official website: Sanya Honpo

38. Sanya Honpo “Phantom Taste Blues

Okinawa Souvenirs
Okinawa Souvenirs

Characteristics: A mysterious pastry that offers three great textures at once: moist, chewy, and fluffy. The custard cream on top is mildly sweet, making it a popular item with many repeat customers.
Where to buy: Sanya Honpo main store, Onna no Eki, etc.
Official website: Sanya Honpo

39. Maruyoshi salt rice cracker shop “Tenshi no Hane

Okinawa Souvenirs

Characteristics: Light and soft chips with a modern twist on the traditional Okinawan salt rice cracker. The slightly salty taste is addictive and can be enjoyed on its own or in soups.
Where to buy: Souvenir stores, supermarkets, convenience stores, airports, etc. in Okinawa Prefecture.
Official website: Maruyoshi Shio Senbeiya

created by Rinker
ノーブランド品
¥1,850 (2025/01/26 00:37:27時点 Amazon調べ-詳細)

40. Okiko “Blue Seal Candy

Okinawa Souvenirs

Characteristics: A candy with the flavor of Blue Seal ice cream, popular in Okinawa. Three flavors are available: vanilla, mango, and shikwasa. It is a popular souvenir that allows you to enjoy the taste of Okinawa easily.
Where to buy: Kokusai-dori

41. Jimmy’s Tropical Cookies

Tropical Cookies” is a set of popular baked goods made with vegetable oils and fats, featuring 10 different varieties of original cookies. The cookies are flavored with a tropical Okinawan atmosphere, and each bag contains multiple bags of two cookies. The wide variety of flavors is perfect for sharing with family and friends.

created by Rinker
ノーブランド品
¥1,200 (2025/01/25 17:23:58時点 Amazon調べ-詳細)

Available at: Jimmy’s stores
Naha/South area: Naha / Shuri / Itoman / Osato / AEON Naha / Toyomi / Airport / Nanbara / Tomigusuku / Island Grill Naha
Central area: Oyama / Kadena / Misato / Awase / Urasoe / Chatan / Uruuma / Factory Show

42 . A1 Source

A1 sauce is a steak sauce that originated in England and is a popular condiment, especially in Okinawa. The main ingredients of this sauce are fruits and vegetables such as tomatoes and dates, with brewed vinegar making up about 30% of the sauce, which gives it a strong acidic and rich flavor.

History and Background

The origins of the A1 sauce date back to the early 19th century. It was invented by Chef H.W. Bland for King George IV of England, who called it “A1” (first class) for its delicious taste. This accolade became the name of the sauce, and commercial production began in 1831. Initially used as a seasoning for fish and meat dishes, it gradually became more versatile.

A1 sauce is very popular in Okinawa and is such a staple item that one can always find a bottle in the refrigerator at home. It is always on the table, especially at steak houses, and is usually served as a set with steak. This is due to the fact that Okinawan food culture is strongly influenced by American steak culture, and A1 sauce has become an established presence that enhances the flavor.

usage rules

A1 sauce is used not only for beef steaks, but also for hamburgers, roast beef, grilled meat, and many other meat dishes. Its balance of acidity and sweetness makes it a perfect match, especially with meat dishes, and it is loved by many.

created by Rinker
A1ソースンド社
¥950 (2025/01/25 11:34:53時点 Amazon調べ-詳細)

Where to buy:
Supermarkets in Okinawa / Gyomu Supermarket / Seijo Ishii / Cardi etc.

Click here for a special feature on items that will make you feel like you are in Okinawa at home!

43. MARIO CHOCOLATE 24 pieces gift

MARIO Chocolate 24-Piece Gift Set is a luxurious gift set created through a collaboration between the historic Italian chocolate brand MARIO and brown sugar produced on Iejima Island, Okinawa. The package is decorated with a vivid, Okinawan design, giving the product a luxurious feel from the outside, making it a great gift or souvenir.

This gift set contains six flavors: bitter, salt, milk, sequocer, red sweet potato, and island chili pepper, offering a rich variety of tastes. The bitter has a deep bitterness that goes well with red wine, the salt has a distinctly firm salty taste, and the red sweet potato has a rich, creamy sweetness. The island chili pepper, in particular, is one whose tangy and spicy flavor makes it an unexpected match for chocolate.

Enjoy the chocolate on its own or with milk or alcohol for a new taste experience. Like a jewel box, this gift offers a luxurious experience for chocolate lovers.

Where to buy:
Souvenir shops/supermarkets, etc.

Here’s how to choose a rental car that won’t fail on your trip to Okinawa

From the finest resort hotels to family-friendly hotels! Thorough information on how to book the best deals!

In this issue, we will introduce you to travel sites that are easy to compare so that you can get the best deals on hotels for your special trip. Each site offers limited time discounts and special offers, and depending on the season, you may have the chance to stay at a top resort hotel for up to 20% off! We hope you will take advantage of them.

Okinawa-Soba Soba with Seared Cartilage Soki Soba for 4 servings

If you find yourself craving for Okinawan soba, just go for it!

Okinawa soba, which symbolizes the food culture of the everlasting summer island of Okinawa, is a charming dish that combines a flavorful soup made from bonito stock and pork bones with thick noodles that have a unique firmness and a delicate harmony.

It has a long history and has been popular since the days of the Ryukyu Dynasty.

The dish is full of ingredients such as stewed pork and soki, and is both tasty and satisfying, bringing back memories of your trip. Why don’t you enjoy the simple atmosphere and warm hospitality of Okinawan soba at home and feel the tropical breeze?

If you order from a famous authentic restaurant, you can fully enjoy its deep flavor and texture. Experience the rich culture and traditions of the islands through a bowl of Okinawa soba.

If you want to know more about Okinawa soba, please see the article at ↓.
The charm of Okinawa soba! Everything you don’t know about it explained! History, culture, variations, etc. as a local cuisine

Stylish and sophisticated souvenirs from Okinawa! Delightful to receive!

And, You want to choose a souvenir from your trip to Okinawa, something with a “flair”, don’t you? We have created the perfect list for those who are looking for a slightly maniacal and special item that cannot be found in supermarkets or convenience stores.

We have carefully selected “fashionable souvenirs” that are a grade above the rest, such as products full of Okinawan flavor found at local direct sales shops and roadside stations, and limited-edition collaborative items! We have selected 15 items that will make the recipient want to ask , “Where did you get this? Here are 15 items that are so sophisticated and Okinawan that the recipient will want to ask, “Where did you get this?

Ryukyu Famous Sweets Kugani Chinsuko Premium

Kugani Chinsuko, a famous Ryukyuan confectionery, is characterized by its traditional round shape originating from the Ryukyu Dynasty era. It is made by hand by skilled craftsmen using carefully selected ingredients such as the finest flour from Kagawa Prefecture and domestic lard. There are four flavors to choose from, including plain, Awakuni salt, brown sugar brown honey, and Okinawa’s specialty kabuchi (a type of shikwasa). These luxurious baked sweets have a crispy texture and the flavors of the ingredients can be felt. It is a gift that is sure to please.

created by Rinker
くがに菓子本店
¥7,798 (2025/01/25 15:31:28時点 Amazon調べ-詳細)

購入場所:
南部: 琉球銘菓くがにやあ 壺屋本店・デパートリウボウ(2F OKINAWA the Ryukyu)・リウボウ那覇空港店(JAL側/ANA側)・わしたショップ国際通り店/那覇空港店・ANAクラウンプラザホテル沖縄ハーバービュー・那覇空港各売店(北ウィング/南 Naha Airport (North Wing/Minami Wing), Naha Airport International Flight (KENSHOKU OKINAWA), SANEI Naha Main Place (souvenir corner), PORTRIVER MARKET (original package), Parco City (souvenir corner in SANEI food hall)
Central: AEON LIKAM (Chura-on.net), Urumarche Urumarche, Hotel Monterey Okinawa Spa & Resort, Roadside Station Kana, Gala Blue Sea
Official site : https://www.kugani.com/

Here’s how to choose a rental car that won’t fail on your trip to Okinawa

HERBAL LOTION Gekko herbal water and honey lotion fromo

HERBAL LOTION Gekko Herbal Water and Honey Lotion” is a lotion made with 100% of our own cultivated Gekko leaf distilled water, designed to enhance the skin’s natural basic strength. Characteristically, the lotion is made without using a single drop of water, and is lavishly blended with ingredients such as Okinawan honey and kanzo root extract, which support the skin’s moisture. Highly moisturizing, it replenishes the skin with the moisture it needs and protects it from dryness.

Distilled water of shell ginger is a natural blessing unique to Okinawa, and its potential to prevent skin problems makes it ideal for daily skin care. The addition of Okinawan honey makes it even more moisturizing.

Where to buy:
fromo Kobo & Kadena Main Store / fromo Chatan Store Moon & Honey Bee / Shibuya Loft / Ginza Loft / Ikebukuro Loft / Yokohama Loft / La Maison Blanche / Tokyu Hands Nagoya Store / Kawanishi Hankyu Slow Days / Esthetic Salon Bnos / Okinawa Shop Simag Crew / mocca+ / Department Store Liubow 2F Rakuen Department Store / Plaza House Flagship OKINAWA / Loisir Spa Tower Naha CHURASPA / Iwata Shop Main Store 2F / Grandy Style Okinawa Yomitan Hotel & Resort / TESIO / Private Nail Salon Nnail / AEON Chatan Store 1F / Ishigakijima Kyodo Shop
Official site : fromo_okinawa

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Luxury One Spoon Jam & Butter 3 kinds of Benefit MEGUMI Brand

Luxury One Spoon Jam & Butter 3 Kinds” is a set of special jams and butters filled with the bounty of Okinawa’s sun and earth. Made with Okinawan mango, lilikoi (passion fruit), and roselle, the jams and butters are carefully crafted to bring out the flavor of each ingredient. This product is a luxurious addition to breakfast and snack time, with a taste that can only be enjoyed in Okinawa.

Mango Butter:
The rich sweetness and aroma of Okinawan mango is combined with butter for a mild and smooth taste. Perfect for toast or croissants, it creates a luxurious breakfast experience.

Lilikoi Butter :
Lilikoi butter is a perfect match between the refreshing acidity of passion fruit and the richness of butter. Made with Okinawan lilikoi, it has a tropical flavor. It is a perfect match for pancakes, yogurt, and ice cream, giving you a tropical feeling.

Roselle Jam:
This bright red jam made from roselle, a type of hibiscus, is tart and refreshing. Rich in vitamin C and polyphenols, it is considered good for beauty and health, and can be paired with yogurt, cheese, and bread to brighten up the table.
These three types of jam and butter are a set that allows you to fully enjoy the bounty of nature in Okinawa and brings a special moment to your everyday dining table.

Where to buy:
Onna no Eki Nakaikui Market
Official site:https://onnanoeki.com/

250 Moringa Chikara Tablets (25g)

Moringa no Chikara Tablet” is a dietary supplement made from organic Moringa grown in Okinawa Prefecture. Only the leafy parts of the Moringa plant, which is grown with great care and without the use of pesticides or chemical fertilizers, are processed into tablets. Moringa is harvested first thing in the morning and slowly dried at low temperatures so as not to destroy the nutrients, and is made without additives. Moringa is a plant that is also known as “God’s gift” because it contains abundant nutrients such as zinc, iron, calcium, vitamins, amino acids, and GABA. It also contains high levels of soluble fiber, which is particularly effective in detoxifying the body, making it ideal for those who are concerned about their health.

Directions:
Take 4-12 tablets daily. Chewing and drinking will improve absorption of nutrients.

Storage:
Keep out of direct sunlight and store in a cool, dark place with little humidity. After opening, seal tightly and store in a tightly closed container.

Ingredients:
Organic Moringa (from Okinawa)

Where to buy:
Health food stores / souvenir shops, etc.
Official website:https://freeoursoul.net/

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Okiko Ramen

Okiko Ramen” is an instant noodle with a retro Okinawan flavor, first introduced in 1966 by Okiko Corporation. It was developed inspired by “Chicken Ramen” that was popular on the mainland at a time when there were many foreign imports and few Japanese products from outside the prefecture in Okinawa under U.S. rule. The chicken-flavored instant noodles immediately attracted attention in Okinawa at the time, and the design of the character on the package was also a topic of conversation.

Okiko ramen can be enjoyed in three different ways: as a snack, as soup, or simmered into authentic ramen, and it can also be eaten in a wide variety of ways, such as dipping it in boiling water to make it tsukemen-style. Around 1970, it grew to become such a popular product that 6 to 8 million servings were sold annually.

Although production was halted in 1998, many people wanted the product to be reissued, so it was reissued in 2006 in small quantities. It was supposed to be sold for a limited time, but it has been so well received that it continues to be sold today. In addition, a product with peanuts added as “Okikoramen Snack” has also been introduced and is gaining popularity.

Okiko Ramen is available at mass merchandisers and souvenir stores in Okinawa Prefecture, and outside the prefecture at antenna stores and online.

Where to buy:
Supermarkets / souvenir shops in Okinawa, etc.
Official site : https://okiko.net/shoji/okikoramen

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Ryukyu King’s Tea Time Cookies

The “Ryukyu King’s Tea Time Cookies” is a set of Okinawan-style baked goods produced by Imai Pan, an Okinawan bakery specializing in fresh bread and sweets. Created under the unique theme of “What if the king of the Ryukyu Kingdom tasted sweets from around the world…”, these cookies are an assortment of two types: brown sugar sable and sampincha cookies. The brown sugar sable has an impressive design depicting the King’s surprised face, and is characterized by the deep sweetness of Okinawan brown sugar. The San-Pin-Cha cookies, on the other hand, are made with the fresh and fragrant flavor of Okinawan jasmine tea (San-Pin-Cha).

This baked good is one of the most traditional and tasty Okinawan treats you can enjoy, and makes a great souvenir or gift.

Where to buy:
Imai Pan Available at Maji Main Store, Kojima Store, Rakuen Department Store, Shikinaen, etc.
Official website: https: //imaipain.com/

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Chubei Po-Po (Po-Po’s Shop Hito)

Chube Po-Po” is a traditional Okinawan hospitality snack that has been passed down from generation to generation in the Chube area of Yomitan Village. It is characterized by the simple taste of thinly baked pancake-like batter made of brown sugar and rolled into a ball, and has been enjoyed by families for centuries. The Chubei area is a thriving sugarcane-growing region, and it is said that poh-poh, which is rich in brown sugar, originated in this area. The recipe handed down from family to family differs, and the taste has been carefully preserved, especially among family members.

Chubei Po-Po is available in a simple version in which the dough itself is enjoyed, as well as in variations with red sweet potato or ogura an (sweetened red bean paste) rolled in. The slightly sweet and gentle flavor of the poh-poh is loved by everyone, and is a welcome gift for celebrations or as a souvenir.

At “Po-Po’s Shop Hitoto” in Yomitan Village, the owner carefully bakes each piece by hand, preserving the traditional flavor inherited from his mother. Long loved by the locals, its simple and gentle sweetness is a familiar snack that provides a calming respite from the busy pace of daily life. It is a perfect way to fill up on a mid-afternoon snack and a must-try when visiting Okinawa.

Where to buy:
Yomitan Farmers Market Yunta Market, Chubu Farmers Market Chanpuru Market, Onna no Eki Nakaukui Market, Uru Marche, Po-Po’s Shop Hito and
Official website : https://www.yomitan-kankou.jp/tourist/food/ 1611390225/

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Sorbet Tropical (Gâteau Souvenir)

Sorbet Tropical” is a sorbet made with ingredients unique to Okinawa, and its bright colors are very appealing. Packaged in a stylish bottle, it looks like juice or jam, but it is actually a new type of sorbet that is frozen. It can be carried at room temperature, and if frozen in the freezer at home for at least 8 hours, it is transformed into a refreshing sorbet. Made with typical Okinawan fruits and flowers, this sorbet is packed with the bounty of nature in Okinawa.

The “Sorbet Tropical” uses a combination of hibiscus, pineapple, and shikwasa, while another “Churashima Sorbet” offers hibiscus, mango, and shikwasa flavors.

The novelty of sorbet in a jar is a hot topic, and it is sure to be appreciated as a souvenir. After being frozen in the freezer, the sorbet is ready to eat about 10 minutes after being taken out, and you can enjoy the smooth, melting sorbet.

Where to buy:
Souvenir stores in Okinawa / Naha Airport

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deep-fried spice (spicy seafood, esp. Japanese spicy lobster, Panulirus japonicus)

Tege Spice” is a new product that uses a variety of ingredients unique to Okinawa. Blended with shell ginger leaves, pipers, and Okinawan salt, this spice has an Okinawan aroma and taste. As a perfect item for the nationwide camping boom, it is ideal for camping and outdoor cooking. Beach parties and outdoor meals are a staple in Okinawa, and this single spice can be used in a variety of dishes, from meat and fish dishes to stir-fried vegetables and yakisoba noodles.

It is also an easy-to-use seasoning that can be used at home, and can easily add an “Okinawan flavor” to any everyday dish such as yushi-dofu, salads, pizza, and French fries. Just sprinkle this spice on your favorite dishes, and the aroma of tropical Okinawa will spread and enhance your dishes.

This product is also part of the “Umi to Nippon Project,” which aims to connect the richness of the sea and local food culture to the future, and is committed to contributing to the environment and the local community.

Where to buy:
Souvenir stores in Okinawa Prefecture / Naha Airport
Official website : https://akagawara.okinawa/products/detail/6

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udon with mozuku seaweed

Seiwa Shokuhin’s “Mozuku Udon” is a nutritious dried noodle made with plenty of fresh mozuku seaweed from Iheya Island, Okinawa. Ordinary noodles are made with wheat flour, salt, and water, but Mozuku Udon is made only with wheat flour from Tokachi, Hokkaido, and fresh mozuku seaweed from Iheya Island. Mozuku udon is made with the saltiness and sliminess of the mozuku seaweed itself, giving it a unique texture not found in other noodles. In addition, about 30% of the raw mozuku seaweed is kneaded into the flour, so the noodles contain nutrients such as iron, dietary fiber, and calcium.

Because mozuku seaweed itself has a moderate flavor, mozuku udon is also light and easy to eat. For a smooth and refreshing taste, it is recommended to eat it together with mozuku as a topping. When boiling, you can also enjoy the mozuku’s flavor and nutrients dissolved in the boiling water added to mentsuyu. It can be arranged in a wide variety of ways, such as cold udon noodles, hot udon noodles, and as an ingredient in nabe (hot pot), and can be enjoyed regardless of the season. Another feature of this product is that it boils so soft that it can be used as baby food.

Where to buy:
Roadside Station Xuhta , Onna no Eki Nakaikui Market, souvenir stores, tourist facilities, Naha Airport, etc.
Official site : https://mozukuudon.com/

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35 Coffee Chicory Blend

35 Coffee Chicory Blend is a special coffee made using a unique process that heats weathered skeletal coral unique to Okinawa to over 200 degrees Celsius to roast the coffee beans. This roasting method, exclusive to Okinawa, takes advantage of the natural coral and allows the coffee beans to enjoy a special flavor that cannot be found in other parts of the world. Roasting with coral brings out a deep roasted and mellow flavor, and the richness of the flavor stands out. The roasting process also enhances the richness of the coffee beans, making this a cup that will satisfy even the most discerning coffee connoisseur.

In addition, the health-conscious chicory blend is low in caffeine and gentle on the body, making it a good choice for health-conscious people. With a long shelf life, it retains its delicious flavor for 12 months, allowing you to take your time and enjoy the special taste of Okinawa.

Where to buy:
Souvenir stores in Okinawa Prefecture / Naha Airport
Official website : https://www.35coffee.com/

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Buy local souvenirs here!

Okinawa Souvenirs

In addition to enjoying the sights, another major attraction of a trip to Okinawa is acquiring local specialties and limited-edition items.

Depending on where you buy your souvenirs, you will enjoy a different lineup and atmosphere depending on where you visit.

How to choose a car rental without making mistakes! Thorough explanation!

Car Rental
Be careful with cheap rental cars…
A rental car is essential to fully enjoy sightseeing in Okinawa. However, there are several points to consider when choosing a rental car company.

Kokusai-dori Street: Souvenir shopping on Okinawa’s main sightseeing street

Okinawa Souvenirs

Speaking of souvenirs, Kokusai Street is located in the center of Naha City and is the main street for sightseeing in Okinawa, with a variety of souvenir stores and restaurants stretching about 1.6 km.

Here, visitors can check out a wide range of souvenirs at once, from traditional Okinawan crafts to the latest trendy products.

In particular, there is a wide selection of classic red potato tarts, chinsuko (pickled sweet potatoes), Okinawa’s limited-edition sweets, and awamori (Okinawa rice wine). Shisa, Ryukyu glass, and yachimun (pottery) crafts are also popular.

In addition, there are markets around Kokusai-dori Avenue, such as “Peace Street” and“Makishi Public Market,” where you can enjoy the local atmosphere. Here, you can find fresh ingredients and unique souvenirs while interacting with the locals.

Click here for a special feature on items that will make you feel like you are in Okinawa at home!

Roadside Stations and Direct Sales Stores: Find fresh souvenirs that are exclusive to your area!

If you are looking for local souvenirs that are unique to Okinawa, “Roadside Stations” and“Direct Sales Stations” are recommended. Particularly popular are “Onna no Eki Nakaikui Market” and“Michi no Eki Xuda”.

Women’s Station Nakaikui Market

Okinawa Souvenirs

Located in Onna Village, you can enjoy fresh local vegetables and fruits, handmade sweets and light meals.

Local ingredients and handmade Okinawan sweets available only here make great souvenirs.

For example, it is famous for its wide variety of pineapples and mangoes passion fruit from Okinawa.

From the finest resort hotels to family-friendly hotels! Thorough information on how to book the best deals!

In this issue, we will introduce you to travel sites that are easy to compare so that you can get the best deals on hotels for your special trip. Each site offers limited time discounts and special offers, and depending on the season, you may have the chance to stay at a top resort hotel for up to 20% off! We hope you will take advantage of them.

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Roadside Station Kusuda

Okinawa Souvenirs

Located in Nago City, this roadside station attracts many tourists as a base for northern sightseeing. Specialty products from northern Okinawa, handmade accessories, and locally produced food items are especially popular. It also offers a wide variety of local handmade sweets, dried Okinawan soba noodles, and other items that can only be purchased here.

Large shopping malls: Souvenirs + α fun

For a more extensive shopping experience, large shopping malls such as “AEON MALL Okinawa Lycoming” and“Sanei Urasoe West Coast PARCO CITY ” are recommended.

AEON MALL Okinawa Lycoming

Okinawa Souvenirs

Located in Kitanakagusuku Village, it is one of the largest shopping malls in Okinawa and offers a wide range of popular domestic and international brands.

Okinawa Souvenirs
Okinawa Souvenirs

Here, in addition to souvenirs, you can purchase apparel, accessories, and household goods that are exclusive to Okinawa. The mall also has stores selling Okinawan specialties and souvenirs for tourists to choose from.

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Sanei Urasoe West Coast PARCO CITY

Okinawa Souvenirs

This is a large shopping mall in Urasoe City, where you can enjoy Okinawan brands, local fashion and gourmet food.

It is especially great for finding unique souvenirs, such as Okinawa’s limited-edition sweets and foods, items from local designers, and more. Furthermore, in addition to shopping, there is also a movie theater and a variety of restaurants to keep you entertained throughout the day.

Stylish and sophisticated Okinawa souvenirs are introduced here! Introduced here!

Convenience stores and supermarkets: Souvenirs unique to Okinawa that can be easily purchased

If you want to enjoy the taste of Okinawa easily, we recommend that you look for souvenirs at convenience stores and supermarkets. Convenience stores and supermarkets in Okinawa offer a variety of local foods and snacks.

Convenience stores such as FamilyMart and Lawson

There are a wide variety of light Okinawan foods to enjoy, such as Okinawa-only ice cream, pork and egg rice balls, Blue Seal ice cream, and more. Especially popular among tourists are the Okinawa-only “cup ramen” and “snacks. Unique products such as Goya Chanpuru-flavored potato chips are available.

Local supermarkets (Sanei, Kanehide, Union, etc.)

Local supermarkets are convenient for bulk purchases. Brown sugar from Okinawa, rare sweets, locally produced tea and seasonings, and other items make great souvenirs for bulk purchases.

Also available are a wide variety of retort foods that can only be found locally, as well as set products that allow you to recreate classic Okinawan dishes at home. In particular, “Union” has a well-stocked Okinawan specialty corner for tourists, where you can shop while enjoying the local atmosphere.

Okinawa offers a wide variety of unique and delicious souvenirs.

You can choose from a wide variety of souvenirs, ranging from standard products from Kokusai-dori, local souvenirs available only at roadside stations and direct sales shops, fashion and sundries to be enjoyed at large shopping malls, and Okinawan food that can be easily purchased at convenience stores and supermarkets.

Bring the flavors and culture of Okinawa back home and enjoy the memories of your trip even more!

Click here for a special feature on items that will make you feel like you are in Okinawa at home!

From the finest resort hotels to family-friendly hotels! Thorough information on how to book the best deals!

In this issue, we will introduce you to travel sites that are easy to compare so that you can get the best deals on hotels for your special trip. Each site offers limited time discounts and special offers, and depending on the season, you may have the chance to stay at a top resort hotel for up to 20% off! We hope you will take advantage of them.

summary

Okinawa is home to many delicious confections and sweets that are the result of its unique climate! Stores catering to tourists line Kokusai-dori Avenue and Naha Airport, offering a wide variety of products, from the rare to the classic.

Even if you are short on time, you can order the taste of Okinawa by mail order!
Direct delivery of souvenirs by mail order is very popular. It is the best way to return home empty-handed!

If you want to enjoy Okinawa, get discount tickets online!

special feature article

Okinawa Roadside Stations and Direct Sales Stations

Roadside Stations and Direct Selling Stations Special Feature!

Michi no Eki (Roadside Stations) and direct sales shops in Okinawa are very popular tourist attractions. Each has its own unique characteristics, making them 200% worth visiting! Please visit them!

Okinawa Beach

Special feature on beaches on the main island of Okinawa!

The main island of Okinawa has many wonderful beaches that can only be found in the tropics. We will introduce each of them in an easy-to-understand manner, from the very secluded to the well-serviced executive beaches.

Typhoon Okinawa

Typhoon Okinawa

We have compiled a list of points to keep in mind when a typhoon approaches so that you can respond without panic before or during your trip. We hope you will find it useful.

One of the best spots for lunch in Okinawa!