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What do you imagine when you hear the words “Okinawa souvenir”? The usual suspects come to mind, such as chinsuko, red sweet potato tarts, and brown sugar sweets.
In recent years, however, the fashion candy “Pa no Financier” has been gaining attention as a new star product.
These baked goods are full of pineapple, which is unique to the tropics, and are a hit with tourists and locals alike.
The appeal of “Pa no Financier” is thoroughly explored in depth! From an overview of the product, flavor characteristics, variations, how to purchase, and even the history of the seller, Fashion Candy, will be explained in detail.
We hope you will enjoy the world of tropical financiers that will fill you with a tropical spirit.
View at JTB’s Okinawa Shop
- 1 What is Pa's Financier?
- 2 The charm of Pa's financier
- 3 Contents and types
- 4 Why buy Pa's financier?
- 5 Similar products to Pa's Financier
- 6 History of the seller (Fashion Candy)
- 7 Where to buy
- 8 summary
- 9 Climate and Clothing by Month
- 10 If you want to enjoy Okinawa, get discount tickets online!
- 11 special feature article
What is Pa’s Financier?
Pa no Financier” is a Western-style baked pastry with the flavor of Okinawan pineapple.
Based on the French “small-format” financier, the richness of butter and almond pudding is combined with refreshing pineapple juice to create the perfect combination of tropical fruit and Western-style confectionery. The result is a perfect combination of tropical fruit and Western confectionery.
The most distinctive feature is the slightly sweet and sour taste that spreads through the richness of the butter, and the mellow aroma of pineapple that overflows from every bite. The dough is baked to a moist consistency, making it perfect with cold drinks and coffee. The sweet aroma and moderate juiciness that spreads in the mouth is addictive.
The company behind the confectionery is Fashion Candy, an Okinawan-born confectionery maker.
The company has always been committed to using local ingredients while creating products that cross Western confectionery and tradition with new ideas.
The “Pa no Financier” was completed by the company’s patissiers after many prototypes, with an awareness of “Okinawan-ness”.
We have pursued a formula and baking temperature that maximizes the appeal of pineapple bathed in the tropical sun, and have successfully combined the deliciousness of an authentic financier with the unique taste of Okinawa.
The charm of Pa’s financier
Tropical feel of Okinawan pineapple
Most common financiers come in flavors such as plain, chocolate, and green tea.
Pa no Financier, however, achieves a unique tropical flavor by generously using Okinawan pineapple.
From the moment the bag is opened, a sweet, fruity aroma wafts through the air, reminding one of an everlasting summer beach.
Because it is locally grown pineapple, its rich sweetness and moderate acidity are well balanced, making it a perfect match for baked goods.
Moist & rich texture
The unique “moistness” of financiers depends on the recipe and baking technique.
The ratio of butter, almond pudding, and sugar is carefully adjusted, and pineapple juice is kneaded into the dough to create a light yet rich flavor. The more you bite into it, the sweeter and butterier the taste becomes, which is why the luxurious texture is so addictive.
Tropical-inspired package design
The product package is decorated with large hiragana characters for “pa” and a striking yellow and white stripe.
The design, which evokes a tropical feel at first glance, is so cute that you can’t help but want to pick it up.
Even on the shelves of souvenir shops, they immediately catch the eye, and “Hey, what’s that?” and intriguing.
Contents and types
Pa no Financier” is basically an individually wrapped type, with several package sizes available for different uses. Below are the main lineup, prices, and package features.
| Type (Quantity) | content by volume | Price (tax included) | Package Design |
|---|---|---|---|
| Pack of 3 (mini pack) | three (used in legal documents) | 508 yen | Small bag type. Yellow and white stripes with a large “Pa” marker. Small size for easy trial. |
| 10 pieces (in a decorative box) | 10 pcs. | 1,404 yen | Comes in a decorative box with a gorgeous appearance. Suitable as a gift or souvenir for the workplace. The bright tropical design is attractive. |
| 6 pieces (mail order only) | 6 pcs. | 1,080 yen (free shipping) | Online store only set. A trial pack of 6 individual packages in a simple box. |
*The above prices are listed as examples and are subject to change depending on the dealer and the time of year.
Both types are individually packaged and can be stored at room temperature (shelf life is approximately 90 days from the date of manufacture), making them easy to carry with you even if you buy them while traveling.
The pack of 3 pieces can be used as a “scattering gift” for quick distribution, while the 10-piece box is perfect for gift-giving due to its formal appearance.
The mail-order-only six-packs can be easily ordered online, making them useful for repeat purchases after a trip or for ordering from outside the prefecture.
View at JTB’s Okinawa Shop
Why buy Pa’s financier?
A dish packed with the charms of Okinawa
Okinawa is a tropical country blessed with sea and sun. This baked cake is made with plenty of pineapple, which is perfect for such an image, and is truly “full of Okinawarashii”.
The fresh surprise and gorgeousness of the tarts are different from the standard souvenirs such as chinsuko (sweet red bean paste) and beni imo tart.
This item can be confidently recommended to those who want to bring back memories from their travels, as well as to those outside the prefecture who want to experience the Okinawan feeling.
Good for dispersal and gift-giving
Individual packages work well when you want to distribute to many people at work, school, friends and family.
If you buy multiple packs of 3 pieces, you can conveniently distribute them here and there in small quantities. On the other hand, a box of 10 pieces is ideal for gift-giving.
The box is clad in a bright Okinawan design, so it is exciting even before you open it, and it conveys a strong sense of resort.
Long shelf life and peace of mind
Due to the nature of financier, it keeps well and lasts for a long time.
Since it lasts about 90 days at room temperature, you can easily take it home with you even if you buy it on the way on a trip. Since refrigeration is not required even on hot summer days, you can enjoy them without worrying about quality even if you have more luggage.
If you find one while sightseeing, you can secure it as soon as possible.
View at JTB’s Okinawa Shop
Similar products to Pa’s Financier
While a wide variety of baked sweets exist in Okinawa, “Pa’s Financier” stands in a unique position among them. Here is a comparison with typical baked sweets and sweets.
- BENIIMO TART (Gokashi-Goden and others)
This is the royal roadmap of Okinawa souvenirs, with its bright purple appearance. The sweetness of the red potatoes is very appealing. It has a different moistness from that of a financier, and the flavor varies greatly depending on the ingredients used, even if they are the same Western-style confectionery. - Tropical Konbari Pineapple (Gokashi-Goten)
This is a baked snack with pineapple & green papaya pulp jam wrapped in cookie dough. The crispy cookie is filled with juicy filling. On the other hand, the “Pa no financier” is characterized by a different spread of flavor, as the pineapple flavor is locked in the dough itself. - Chinsuko (each company)
Baked sweets have long been popular as traditional Okinawan sweets. Recently, a wide variety of variations have appeared, including chocolate-covered, pineapple, and brown sugar flavors. There is a division between “Pa’s financier,” which has a Western-style base, and Chinsuko, a traditional cookie-type baked confection with a Japanese taste.
Compared in this way, even the same “Okinawa souvenir baked sweets” have different ingredients, textures, and designs. Although “Tropical Kombari Pineapple” is the closest in terms of baked sweets with pineapple, there is a big difference between the financier dough and the jam filling, and you will be able to experience the individuality of each when you try both.
History of the seller (Fashion Candy)
Fashion Candy, which makes “Pa no Financier,” began planning and manufacturing souvenirs for the Okinawa International Ocean Expo in 1975.
The founder’s first product, a colorful candy that looked like a lei, was a big hit, and from there he developed a number of products to introduce a “new confectionery culture in Okinawa.
In particular, the company’s “Chinsuko Chocolat,” a cross between “Chinsuko” and chocolate, has attracted attention.
The novelty of the Western arrangement of a traditional confectionery created quite a sensation, and it grew to become a new standard for Okinawa souvenirs. Since then, the company has continued to actively incorporate local ingredients such as awamori and brown sugar to create new sweets.
Currently, the company’s confectionery artisans are working to further improve quality by learning confectionery techniques from France and other authentic confectionery countries.
This background has made it possible to develop a sophisticated product that combines fresh Okinawan pineapple with financier, an authentic baked pastry made with butter and almond pudding.
Where to buy
Souvenir stores and department stores in the prefecture
It is available at “ANA FESTA” and “Blue Sky” in the boarding lobby of Naha Airport, as well as at specialty stores around Kokusai-dori and at the famous sweets corner of department stores (Liubow, etc.).
Since the stores are easily accessible to locals as well as tourists, they are popular as everyday snacks and souvenirs. It is also a nice point to be able to buy them at the airport at the end of the day.
Online Store
In fact, you don’t have to worry about missing out on buying “Pa’s Financier” during your trip. It is available at Fashion Candy’s official online store and major e-commerce sites (Rakuten, Amazon, etc.).
Mail-order customers may be able to take advantage of bulk purchase discounts and free shipping promotions, and depending on the region and time of year, may be able to obtain the product at a lower price than in the store. It is also very convenient for ordering from distant locations or for repeat purchases after a trip.
Buying Tips
Souvenir stores and airports may run out of stock during the high season, so it is recommended that you get it as soon as possible after you find it. Since they have a long shelf life, even if you buy them early in the tour, they will last until you return home.
If you purchase not only a single box, but also a pack of 3 or 6 pieces, it will be much easier to distribute. You can share the taste of Okinawa with many people.
summary
Pa’s Financier, filled with the rich aroma of Okinawan pineapple, is a new type of sweet with a color and flavor that is truly unique to the tropics.
The light yet rich texture, bright packaging, and long shelf life make this a well-balanced product with all the charm one would look for in an Okinawan souvenir.
This is especially recommended for those who want Okinawan sweets other than “chinsuko” as well as for those who like baked sweets. We especially recommend it for those who want to have Okinawan sweets other than chinsuko.
This financier is the result of Fashion Candy’s many years of expertise in baking western-style confectionery, and is definitely worth checking out when you visit Okinawa. It is a perfect souvenir for your loved ones or a treat for yourself.
Why don’t you join us for a tropical and happy experience?
View at JTB’s Okinawa Shop
Climate and Clothing by Month
Okinawa Travel Guide! A thorough guide to travel costs and staycation techniques by time of year
If you want to enjoy Okinawa, get discount tickets online!
special feature article
Roadside Stations and Direct Selling Stations Special Feature!
Michi no Eki (Roadside Stations) and direct sales shops in Okinawa are very popular tourist attractions. Each has its own unique characteristics, making them 200% worth visiting! Please visit them!
Special feature on beaches on the main island of Okinawa!
The main island of Okinawa has many wonderful beaches that can only be found in the tropics. We will introduce each of them in an easy-to-understand manner, from the very secluded to the well-serviced executive beaches.
Typhoon Okinawa
We have compiled a list of points to keep in mind when a typhoon approaches so that you can respond without panic before or during your trip. We hope you will find it useful.
